Hyundai Motor next week will present a new design study of electric vehicle, defining the future design direction of its electric (EV) vehicles. At the same time, it will hold the world premiere of the brand new i10 and make the debut of its first electric racing car.
Hyundai Motor predicts that the vehicles of the future will offer customers greater freedom so it designs its cars in a way similar to the one that people design their homes to better reflect their way of life. The company predicts that the interiors of cars will be more adaptable and during their lifecycle.
In the IAA 2019, the brand will reveal the next stage of the future mobility vision by revealing the complete electric concept car [45], which will highlight how Hyundai is reviewing mobility. Inspired by the first model of the brand in the 1970, the concept car [45] is a fully electric concept car and will act as a symbolic milestone for the future design of Hyundai EVs.
As stated by Mr Andreas-Christoph Hofmann, Vice President Marketing & Product of Hyundai Motor Europe.
With the first fully electric concept incorporating the STYLE SET FREE, as well as our first electrically powered racing car, we are proud that Hyundai once again presents a glimpse into the future of mobility, while other manufacturers They still talk about it. In the meantime, we're just as excited to present the brand-new i10 which, thanks to a range of connectivity and security features, will be the next success factor for Hyundai in Europe.
The Hyundai Motor press conference will be held at the company Pavilion at Hall 11/C01 at 09:25 am CEST on Tuesday 10 September.
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